How to increase website traffic using Live Chat Services?
Live Chat has been in use for over a decade with organizations engaging customers online. But in the recent years it has been put to use to attract traffic as well while utilizing it to the full capacity in terms of integration with social media and other platforms to generate and redirect traffic. This being one of the less expensive yet effective way to generate online visitors but if not used properly it can have negative effects on your current traffic as well. So, in order to use live chat to increase traffic for your website you should know how to do it properly rather than making it a reason for your customer's displeasure.
Social Media Bar
Nowadays some of the live chat applications have been developed keeping in mind the importance of social media and they have been designed and developed in such a way that they get linked directly with most of the social media sites i.e. FaceBook, Twitter, LinkedIn etc. This feature is called the Social Media Bar or commonly known as Social Bar. It enables customer to like your social pages through chat widget and vice versa allowing them to get on chat with your representative through your social pages i.e. Facebook, Twitter etc.
This is one way of cost effective marketing with less effort and resources which are put to use in conventional marketing techniques. You do not have to pay extra or hire extra staff to manage your marketing in fact your chat widget helps you market your product and services in the least expensive yet effective way.
Data Gathering Helps
Before the integration of live chat into the websites every other company which wanted to explore new customers had to spend a lot money on marketing surveys to identify their customer base and get their customers on board. But now with live chat you can get almost any kind of data as most of the chat widgets have built-in features to gather customer's data like, IP address, location, keyword search etc. This helps the organizations to identify their customer base and target their efforts in the right direction.
How Live Chat Helps?
Nowadays customers have more options than ever, they do not just choose a product or service based on the product or service itself. They choose it based on several factors like after sales service, product/service reviews, feedbacks etc. All these things come in handy when you have an active live chat support on your website where your representatives are ready to help your customers close the sale. They help convert visitors into customers which helps in generating more business eventually. Most of the times customers abandon the website because of the complicated check-out process or lengthy product information which is on the websites. If you have live chat support on your website you can avoid these visitor abandonments and convert them into customers as well. Live chat not only helps you generate and redirect traffic to your website it also helps you to convert them into customers and increase your revenue by keeping the cost at a minimum.
Social Media Bar
Nowadays some of the live chat applications have been developed keeping in mind the importance of social media and they have been designed and developed in such a way that they get linked directly with most of the social media sites i.e. FaceBook, Twitter, LinkedIn etc. This feature is called the Social Media Bar or commonly known as Social Bar. It enables customer to like your social pages through chat widget and vice versa allowing them to get on chat with your representative through your social pages i.e. Facebook, Twitter etc.
Data Gathering Helps
Before the integration of live chat into the websites every other company which wanted to explore new customers had to spend a lot money on marketing surveys to identify their customer base and get their customers on board. But now with live chat you can get almost any kind of data as most of the chat widgets have built-in features to gather customer's data like, IP address, location, keyword search etc. This helps the organizations to identify their customer base and target their efforts in the right direction.
How Live Chat Helps?
Nowadays customers have more options than ever, they do not just choose a product or service based on the product or service itself. They choose it based on several factors like after sales service, product/service reviews, feedbacks etc. All these things come in handy when you have an active live chat support on your website where your representatives are ready to help your customers close the sale. They help convert visitors into customers which helps in generating more business eventually. Most of the times customers abandon the website because of the complicated check-out process or lengthy product information which is on the websites. If you have live chat support on your website you can avoid these visitor abandonments and convert them into customers as well. Live chat not only helps you generate and redirect traffic to your website it also helps you to convert them into customers and increase your revenue by keeping the cost at a minimum.
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