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Showing posts from November, 2016

What are the effects of Outsourcing?

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What is Outsourcing? Outsourcing is the process where one organization's work is assigned to another company or organization in order to maximize the quality of service yet keeping the cost at the minimum. This process can be done for a certain task or for the full fledge services which are offered by an organization. Like any other business process or model it also has its pros and cons which are to be considered when outsourcing the work.  The overall effects of outsourcing are dependent of the industry and the business segment which is outsourced. But in general outsourcing is done to enable organizations to generate more profits and have a competitive edge in the market. As we all know that no organization will adopt this business model with ill intentions but still there are some negative effects which may cause the quality of service or products to go down or increase a delay in the delivery of the products. Having said that if we take a look at the bigger picture

How to increase website traffic using Live Chat Services?

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Live Chat has been in use for over a decade with organizations engaging customers online. But in the recent years it has been put to use to attract traffic as well while utilizing it to the full capacity in terms of integration with social media and other platforms to generate and redirect traffic. This being one of the less expensive yet effective way to generate online visitors but if not used properly it can have negative effects on your current traffic as well. So, in order to use live chat to increase traffic for your website you should know how to do it properly rather than making it a reason for your customer's displeasure. Social Media Bar Nowadays some of the live chat applications have been developed keeping in mind the importance of social media and they have been designed and developed in such a way that they get linked directly with most of the social media sites i.e. FaceBook, Twitter, LinkedIn etc. This feature is called the Social Media Bar or commonly known as

What is The Highest Converting Call to Action service on a landing page?

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Converting visitors into customers is not always an easy job. Whether you are running an online shopping website or you are a service provider; getting your customers to do what you want takes some effort from your marketing and designing department. The best way to get your visitor's attention is through Call to Action buttons which can be placed anywhere on the website depending upon the nature of the page and product/service which is being offered to the customer. The main purpose to use these Call to Action or CTA buttons is to convert your visitors into customers and/or leads. You need to show them what they want or as the famous dialogue from God Father goes, " I am going to make him an offer he can't refuse".  Now what we need to understand is how can you make that offer OR what is it that makes the customer clicks where you want him to. Well, the answer to that question is CTA. How you use it and where you use it. In order to design and use and a perf

What is The Highest Converting Call to Action service on a landing page?

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Converting visitors into customers is not always an easy job. Whether you are running an online shopping website or you are a service provider; getting your customers to do what you want takes some effort from your marketing and designing department. The best way to get your visitor's attention is through Call to Action buttons which can be placed anywhere on the website depending upon the nature of the page and product/service which is being offered to the customer. The main purpose to use these Call to Action or CTA buttons is to convert your visitors into customers and/or leads. You need to show them what they want or as the famous dialogue from God Father goes, " I am going to make him an offer he can't refuse".  Now what we need to understand is how can you make that offer OR what is it that makes the customer clicks where you want him to. Well, the answer to that question is CTA. How you use it and where you use it. In order to design and use and a perf